It’s a bit pretentious to write on the first day of work. But it’s all an effort to distance myself from unicorns.

I’ll take a moment to introduce myself:

I’m a new fall addition at Lift. Among wearing other hats, I’m a Content Strategist, which means I help plan, develop and deliver content through web/interactive media. Content strategy is a bit of a buzz term in the web industry right now, but regardless of it’s current hype I do believe developing strong content is key to being successful with the web.

Other things.

I live in Saskatoon, so I’m away from the office for the most part. But if you’re lucky you might catch me in Edmonton.

I am a big fan of the fall, so I am very excited for the turn of the season.

I admire the work from places/people Coudal, Uxus Design and Best Made Co. (to name a few).

I look forward to meeting you.